An effective use of digital media, social media and/or a community based website that effectively promotes and markets a programme online or on-air. E.g. Instagram, Snapchat, Facebook, Youtube, Twitter, etc. Please submit video walk-through or case study highlighting entry execution and accomplishments. Campaign entry. 180 secs. No URL.
*sample entry from PromaxBDA Global Excellence Awards 2017
We created Outcast Art a truly global stunt and immersive website to ignite worldwide conversation. The results for the launch campaign were stunning: over 4min of dwell time, over 4m social impressions spanning 125 countries and 18.7m video views.