Harry Ead is Design Director at DixonBaxi. He has worked with a diverse range of brands and businesses reaching audiences all over the world. From forward-thinking tech platforms to Oscar winners and some of the biggest sporting brands in the world.
Harry has been working closely with Eurosport for the last 18 months on two landmark projects. From defining a new era of Olympic coverage with the ‘Home of the Olympic’ brand to the creation of the hyper-neon identity for the Pyeongchang 2018 Winter Games.
Session: One Destination for Sport
DixonBaxi and Eurosport have forged a long-term partnership built on an ambition to innovate the way we view sport by putting the fans at the centre of the experience.
The session will explore a shared ambition by DixonBaxi and Eurosport to build a modern brand that is a global destination for sport in a new digital-first era.
Harry will be sharing valuable insights about three landmark projects starting with the biggest rebrand in the Eurosport’s 26-year history through to the most recent work in redefining the Olympic Games for a new generation.