Srabana Lahiri

Exchange4media Group
Editor of IMPACT

Srabana Lahiri is Editor of IMPACT, the weekly magazine on Media, Marketing and Advertising brought out by the exchange4media Group. While leading her team to generate cutting edge content for the magazine and overseeing its digital amplification, she also curates prestigious exchange4media Group properties like IMPACT Person of the Year, IMPACT’s 50 Most Influential Women in Media, Marketing and Advertising List, IMPACT’s Top 30 Under 30 List, Pitch Madison Advertising Report (in association with Madison Media) and others.

Her 26 years of experience in journalism includes stints with leading media brands of the country such as Mumbai Mirror, DNA Mumbai, Deccan Chronicle (Hyderabad) and The Sentinel (Guwahati).

Srabana is in love with the North-East of India, where she was born and brought up, and carries the love for simplicity and fresh air with her wherever she goes.



First you ignored them, then you found them somewhat intriguing, and now you’ve really taken notice—whether in fear, appreciation or some mix of both. The disruptors that have slowly infiltrated the comfy space once held solely by traditional TV networks are here to stay. So, what does that mean to the creative-job landscape? Just who are your next clients and employers, now that content has a whole new “dating field” of digital players? We're putting faces to the names behind some of today’s biggest disruptors in this relevant, interactive session you won’t want to miss. Using a rapid-fire, interactive format, we’ll give our panel of new-media mavens the platform to introduce their capabilities, content and culture. We will give creative, clear examples of the types of positions and skill sets necessary to thrive in this brave new world, whether you remain a competitor or future team member of one of these new services.


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