Categories
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PROMAX
CATEGORIES
1. BEST IN HOUSE STATION IMAGE PROMO
Any on air promo created in-house which portrays the programming range, quality or brand image of a channel, platform or service.
Maximum duration = 90 seconds each. Single Entry.
2. BEST OUT OF HOUSE STATION IMAGE PROMO
Any on air promo created out-of-house which portrays the programming range, quality or brand image of a channel, platform or service.
Maximum duration = 90 seconds each. Single Entry.
3. BEST PROMOTIONAL CAMPAIGN
Any on air promo campaign for a programme or series that uses a consistent approach across a number of executions in one or more media. Minimum 2, up to 5 spots.
Maximum duration = 90 seconds each. Campaign Entry.
4. BEST MOVIE PROMO
Any on air promo produced for a movie.
Maximum duration = 90 seconds. Single Entry.
5. BEST DRAMA PROMO
Any on air promo (including soaps) produced for a single drama, mini series or season.
Maximum duration = 90 seconds. Single Entry.
6. BEST DRAMA CAMPAIGN
Any on air promo campaign (including soaps) produced for a single drama, mini series or season. Minimum 3, up to 5 spots.
Maximum duration = 90 seconds each. Campaign Entry.
7. BEST SPORTS PROMO
Any on air promo produced for sport programming, event or season.
Maximum duration = 90 seconds. Single Entry.
8. BEST SPORTS CAMPAIGN
Any on air promo campaign produced for sport programming, event or season. Eg IPL. Minimum 3, up to 5 spots
Maximum duration = 90 seconds each. Campaign Entry.
9. BEST COMEDY PROMO
Any on air promo produced for comedy programming or season.
Maximum duration = 60 seconds. Single Entry.
10. BEST CHILDREN’S PROGRAMME PROMO
Any on air promo produced for a children’s programming, event or season. Maximum duration = 60 seconds. Single Entry.
11. BEST ENTERTAINMENT PROMO
Any on air promo produced for entertainment programming or series, including Family Entertainment program, Sitcoms, Talent Shows.
Maximum duration = 60 seconds. Single Entry.
12. BEST DOCUMENTARY PROMO
Any on air promo produced for documentary programme, season or series. Maximum duration = 60 seconds. Single Entry.
13. BEST REALITY CAMPAIGN
Any on air promo produced for a reality programme. Minimum 2, up to 5 spots.
Maximum duration = 90 seconds each. Campaign Entry.
14. BEST NEWS/CURRENT AFFAIRS PROMO
Any on air promo produced for news output, service or topical factual programming.
Maximum duration = 60 seconds each. Single Entry.
15. BEST SALES & MARKETING PRESENTATION
Any non-broadcast video promotion produced for a programme, platform, channel or service.
Maximum 5 minutes of material may be submitted. Single Entry.
16. BEST HOLIDAY/SEASONAL/SPECIAL EVENT PROMO
Any on air promo produced for holiday/seasonal/special event programme. Eg, Olypmics/The Commonwealth Game/Specific Sporting Code.
Maximum duration = 90 seconds. Single Entry.
17. BEST LAUNCH CAMPAIGN
Any on air promo campaign for a premiere programme or series that uses a consistent approach across a number of executions in one or more media. Minimum 2, up to 5 spots.
Maximum duration = 60 seconds each. Campaign Entry.
18. BEST SOUND DESIGN
Any on air promo produced for a programme, channel, platform or service which demonstrates an effective, innovative and creative use of music including voice over and sound effects.
Maximum duration = 90 seconds each. Single Entry.
19. BEST ORIGINAL MUSIC COMPOSITION
Any on air promo produced for a programme, channel, platform or service that demonstrates the use of original music composition.
Maximum duration = 90 seconds each. Single Entry.
20. BEST SCRIPT
Any on air promo or radio commercial produced for a programme, channel, platform or service that demonstrates excellence in creative writing.
Maximum duration = 90 seconds each. Single Entry.
21. BEST EDITING
Any on air promo produced for a programme, channel, platform or service that demonstrates excellence in the field of editing.
Maximum duration = 90 seconds each. Single Entry.
22. BEST BRAND-INTEGRATION PROMO
Any on air promo produced for a programme that integrates with the brand of a sponsor(s).
Maximum duration = 90 seconds each. Single Entry
23. FUNNIEST SPOT
Any on air promo produced for a programme, channel, platform or service, which demonstrates an effective use of humour to deliver the intended message. Maximum duration = 90 seconds each. Single Entry.
24. BEST INTERACTIVE PROMO
Any on air promo produced that has an interactive element. Eg. SMS, “vote now” campaign.
Maximum duration = 60 seconds. Single Entry.
25. BEST PUBLIC SERVICE ANNOUNCEMENT
Any promo designed to promote awareness of public service issues, social action or community service announcements made for television broadcast.
Maximum duration = 60 seconds. Single Entry.
26. BEST PROMO NOT USING PROGRAMME FOOTAGE
Any on air promo not using original programme footage.
Maximum duration = 90 seconds. Single Entry
27. SOMETHING FOR NOTHING
A simple but effective television promo produced inexpensively (equivalent to or less than the cost of 100 McDonald Big Mac burgers in your home currency). Maximum duration = 60 seconds each. Single Entry.
BDA CATEGORIES
28. BEST ON AIR BRANDING DESIGN
Best overall on-air branding design for a programme/channel. i.e. Bumpers, IDs, Lower-Third to illustrate total on-air package look and feel for the programme/channel. Minimum 3, up to 5 spots.
Maximum duration = 60 seconds each. Campaign Entry
29. BEST ON-AIR IDENT DESIGN (IN-HOUSE)
Any graphic presentation, which brands a channel or its programmes on TV, produced entirely in-house.
Maximum duration = 30 seconds each. Single Entry.
30. BEST ON-AIR IDENT DESIGN (OUT-OF-HOUSE)
Any graphic presentation, which brands a channel or its programmes on TV, produced entirely out-of-house.
Maximum duration = 30 seconds each. Single Entry.
31. BEST ANIMATION
Visual excellence in any promo using animation (cell, claymation, 2D and/or 3D). Maximum duration = 60 seconds each. Single Entry
32. BEST ORIGINAL LOGO DESIGN
Any original logo design for a channel or programme. Entry to be submitted on CD in quicktime format, holding it for at least 5 seconds. Single Entry.
33. BEST PROGRAMME TITLE SEQUENCE
Best title or opening sequence for a programme. Maximum duration = 90 seconds each. Single Entry.
34. BEST PRINT CAMPAIGN
Print or Press Advertising for a programme, channel, platform or service. Minimum 2, up to 5 prints. Entry to be submitted on CD in quicktime format, holding it for at least 5 seconds for each print. Campaign Entry.
1. BEST IN HOUSE STATION IMAGE PROMO
Any on air promo created in-house which portrays the programming range, quality or brand image of a channel, platform or service.
Maximum duration = 90 seconds each. Single Entry.
2. BEST OUT OF HOUSE STATION IMAGE PROMO
Any on air promo created out-of-house which portrays the programming range, quality or brand image of a channel, platform or service.
Maximum duration = 90 seconds each. Single Entry.
3. BEST PROMOTIONAL CAMPAIGN
Any on air promo campaign for a programme or series that uses a consistent approach across a number of executions in one or more media. Minimum 2, up to 5 spots.
Maximum duration = 90 seconds each. Campaign Entry.
4. BEST MOVIE PROMO
Any on air promo produced for a movie.
Maximum duration = 90 seconds. Single Entry.
5. BEST DRAMA PROMO
Any on air promo (including soaps) produced for a single drama, mini series or season.
Maximum duration = 90 seconds. Single Entry.
6. BEST DRAMA CAMPAIGN
Any on air promo campaign (including soaps) produced for a single drama, mini series or season. Minimum 3, up to 5 spots.
Maximum duration = 90 seconds each. Campaign Entry.
7. BEST SPORTS PROMO
Any on air promo produced for sport programming, event or season.
Maximum duration = 90 seconds. Single Entry.
8. BEST SPORTS CAMPAIGN
Any on air promo campaign produced for sport programming, event or season. Eg IPL. Minimum 3, up to 5 spots
Maximum duration = 90 seconds each. Campaign Entry.
9. BEST COMEDY PROMO
Any on air promo produced for comedy programming or season.
Maximum duration = 60 seconds. Single Entry.
10. BEST CHILDREN’S PROGRAMME PROMO
Any on air promo produced for a children’s programming, event or season. Maximum duration = 60 seconds. Single Entry.
11. BEST ENTERTAINMENT PROMO
Any on air promo produced for entertainment programming or series, including Family Entertainment program, Sitcoms, Talent Shows.
Maximum duration = 60 seconds. Single Entry.
12. BEST DOCUMENTARY PROMO
Any on air promo produced for documentary programme, season or series. Maximum duration = 60 seconds. Single Entry.
13. BEST REALITY CAMPAIGN
Any on air promo produced for a reality programme. Minimum 2, up to 5 spots.
Maximum duration = 90 seconds each. Campaign Entry.
14. BEST NEWS/CURRENT AFFAIRS PROMO
Any on air promo produced for news output, service or topical factual programming.
Maximum duration = 60 seconds each. Single Entry.
15. BEST SALES & MARKETING PRESENTATION
Any non-broadcast video promotion produced for a programme, platform, channel or service.
Maximum 5 minutes of material may be submitted. Single Entry.
16. BEST HOLIDAY/SEASONAL/SPECIAL EVENT PROMO
Any on air promo produced for holiday/seasonal/special event programme. Eg, Olypmics/The Commonwealth Game/Specific Sporting Code.
Maximum duration = 90 seconds. Single Entry.
17. BEST LAUNCH CAMPAIGN
Any on air promo campaign for a premiere programme or series that uses a consistent approach across a number of executions in one or more media. Minimum 2, up to 5 spots.
Maximum duration = 60 seconds each. Campaign Entry.
18. BEST SOUND DESIGN
Any on air promo produced for a programme, channel, platform or service which demonstrates an effective, innovative and creative use of music including voice over and sound effects.
Maximum duration = 90 seconds each. Single Entry.
19. BEST ORIGINAL MUSIC COMPOSITION
Any on air promo produced for a programme, channel, platform or service that demonstrates the use of original music composition.
Maximum duration = 90 seconds each. Single Entry.
20. BEST SCRIPT
Any on air promo or radio commercial produced for a programme, channel, platform or service that demonstrates excellence in creative writing.
Maximum duration = 90 seconds each. Single Entry.
21. BEST EDITING
Any on air promo produced for a programme, channel, platform or service that demonstrates excellence in the field of editing.
Maximum duration = 90 seconds each. Single Entry.
22. BEST BRAND-INTEGRATION PROMO
Any on air promo produced for a programme that integrates with the brand of a sponsor(s).
Maximum duration = 90 seconds each. Single Entry
23. FUNNIEST SPOT
Any on air promo produced for a programme, channel, platform or service, which demonstrates an effective use of humour to deliver the intended message. Maximum duration = 90 seconds each. Single Entry.
24. BEST INTERACTIVE PROMO
Any on air promo produced that has an interactive element. Eg. SMS, “vote now” campaign.
Maximum duration = 60 seconds. Single Entry.
25. BEST PUBLIC SERVICE ANNOUNCEMENT
Any promo designed to promote awareness of public service issues, social action or community service announcements made for television broadcast.
Maximum duration = 60 seconds. Single Entry.
26. BEST PROMO NOT USING PROGRAMME FOOTAGE
Any on air promo not using original programme footage.
Maximum duration = 90 seconds. Single Entry
27. SOMETHING FOR NOTHING
A simple but effective television promo produced inexpensively (equivalent to or less than the cost of 100 McDonald Big Mac burgers in your home currency). Maximum duration = 60 seconds each. Single Entry.
BDA CATEGORIES
28. BEST ON AIR BRANDING DESIGN
Best overall on-air branding design for a programme/channel. i.e. Bumpers, IDs, Lower-Third to illustrate total on-air package look and feel for the programme/channel. Minimum 3, up to 5 spots.
Maximum duration = 60 seconds each. Campaign Entry
29. BEST ON-AIR IDENT DESIGN (IN-HOUSE)
Any graphic presentation, which brands a channel or its programmes on TV, produced entirely in-house.
Maximum duration = 30 seconds each. Single Entry.
30. BEST ON-AIR IDENT DESIGN (OUT-OF-HOUSE)
Any graphic presentation, which brands a channel or its programmes on TV, produced entirely out-of-house.
Maximum duration = 30 seconds each. Single Entry.
31. BEST ANIMATION
Visual excellence in any promo using animation (cell, claymation, 2D and/or 3D). Maximum duration = 60 seconds each. Single Entry
32. BEST ORIGINAL LOGO DESIGN
Any original logo design for a channel or programme. Entry to be submitted on CD in quicktime format, holding it for at least 5 seconds. Single Entry.
33. BEST PROGRAMME TITLE SEQUENCE
Best title or opening sequence for a programme. Maximum duration = 90 seconds each. Single Entry.
34. BEST PRINT CAMPAIGN
Print or Press Advertising for a programme, channel, platform or service. Minimum 2, up to 5 prints. Entry to be submitted on CD in quicktime format, holding it for at least 5 seconds for each print. Campaign Entry.
In the event that any individual category attracts fewer than 10 entries
the organiser reserves the right to withdraw that category. In this
event the participating companies will receive a credit towards future
entry fees. No cash refund will be given.
Associate Sponsor
Official Media Partner
